The well-known pet food and equipment chain ZOOCITY, which is also our long-term client, has undergone a complete transformation and "rebranding". They opened their new store in Osijek. For almost 400 m2 of retail space, we have produced all the equipment for displaying the offer. A three-layer fir board was used for parts of the shelves and the shelves themselves, suspended ceilings and small furniture. The visible cross-section of the three-layer panel harmoniously fitted into a series of details that did not require additional processing, but showed their original rawness and thus contributed to the casual experience of the interior.

Shop filled only with furniture we produced
Shop filled with products

January 20, 2021

Creative concept and interior design/ Behave (Creative concept), ZETHO (Architecture and design)

Production/ Sobočan -  Mladen Hrastić (Project Manager), Kristijan Čurin (Project Technologist)


With more than 20 years of experience, we are one of the leading furniture manufacturers in Europe. Interior design and product design takes place under one roof and the project continues with the work of our development team and production. We are guided by the motto everything works!

We are a family company and this additionally motivates us to deliver top products made of the highest quality materials. We are one of the few manufacturers who work with wood, metal, acrylic and various varnishing techniques in one place. Sobočan design studio consists of six experts who offer clients support in the entire process of creating products and spaces.

Together with our clients, we use the power of design to generate innovative solutions. The combination of different experiences such as interior design, project management, product design and retail store design make this team competitive in the domestic and overseas market.

Caring for the environment is an integral part of our business and we can proudly say that we have big plans for the future. We started the green transition in 2016 with the construction of a wood waste incineration plant, and we marked the end of the first part of that transition with the opening of our own solar power plant.

The total investment in the construction of the solar power plant amounts to HRK 4.5 million, of which HRK 2.2 million is co-financed with European money, and the rest with the company's capital.

As many as 2,400 photovoltaic panels have been installed on the roof of the production hall, which will produce 900 kilowatt hours of power, thanks to which the company will cover almost 70 percent of the electricity needs from its own production in the future.

We can proudly say that Sobočan is one of the leaders and examples in the implementation of solutions based on renewable energy sources.

We generate about 70 percent of our revenues in foreign markets such as Germany, Austria and Italy. Our biggest foreign customers are Intersport, Crocs and MOL Group. Our biggest domestic clients are Ina, Tifon, Valamar, Imperial Riviera and Studenac.

Our employees and their satisfaction will always be our main driving force.

Everything begins with a hello

Let’s work together.

We look forward to your inquiry.

Tel:  +385 40 573 210